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When you see a Brand Power ad, we're only showing you the tip of the iceberg in terms of what there is to know about a brand. Watch our Behind the Brands videos for an extended insight into brands as well as viewing current Brand Power ads. If you want to leave comments about the any of the videos or the brands, simply log in (at right) and you're ready to go. If you're not a member, registration is free and takes less than a minute to complete. Just sign up and get involved.

SCOTT® Towels Absorbency

Let’s compare the absorbency of SCOTT® Towels against other leading brands.

Quaker Chewy® Peanut-free* Bars

Discover a tasty, nutritious and peanut-free* snack your kids can take anywhere they go.

Spectro® EczemaCare™

The first line of eczema care products available without a prescription.

ET TU Salad Kits

Making that perfect Caesar salad for family and friends is easy with ET TU Caesar Salad Kits.

Live Clean Hair Care

When it comes to hair care, eco-friendly products are a great choice for you and the environment. So do your part by switching to Live Clean shampoos and conditioners.

BIC® Stationery

If you look for quality when choosing writing supplies, take a closer look at BIC.

Simple Pleasures Baked Cookie Bars

We’d all enjoy cookies more often if they were nutritious. Finally, here’s one that is.

Egg Creations

Here’s a meal solution that’s quick, nutritious and tastes great.

Campbell’s® Healthy Request® Soups

Watching your fat and sodium intake? These delicious soups make healthy eating easier.

Dole Fruit Bowls, Fruit Gels & Fruit Parfaits

Discover 3 delicious ways to get the goodness of fruit with more variety.

Breathe Right Nasal Strips

What can you do to breathe better so you can sleep better? Reduce snoring and reduce nasal congestion. Let’s see how Breathe Right Nasal Strips can help.

Schneiders Smart Lunch

Making a complete school lunch for your kids is now more convenient.

Nexcare No Sting Liquid Bandage

Traditional adhesive bandages are not always ideal in covering all cuts and scrapes.

Nexcare Skin Crack Care

Changing seasons and harsh weather can take its toll on our skin. So how can you combat this?

Scotch-Brite Never Scratch Soap Pads

Scrubbing your pots and pans could be doing more damage to them than you realize. So how can you get them clean without doing damage?

Abreva

Did you know that summer sun can trigger cold sores? Find out how Abreva can help you get rid of them fast.